全文总字数：5460字
巧克力运输展示型包装
摘要：过去的包装仅仅是为了保护产品，现如今随着人们生活水平的提高，人们对生活质量的要求不断增大，产品的包装越来越多元化，很多人开始重视产品的包装的附加价值。包装的设计和展示构成了消费者购买商品的一大目的。这一点在食品包装中展现的尤为明显。食品包装既要保证食品的卫生性，又要保证食品的安全，还要在展示时吸引消费者并且能够使消费者易拿取，以巧克力为例，通过对其的包装结构的进行改进，设计了一款运输展示销售一体化的绿色包装。
关键词：包装设计；包装结构；食品包装；运输展示销售一体化；绿色包装
Abstract
In the past, packaging was only to protect the product, now with the improvement of people#39;s living standards, people#39;s requirements for quality of life is increasing, the product packaging is more and more diversified, many people began to pay attention to the added value of product packaging. Packaging design and display constitute a major purpose for consumers to purchase goods. This is especially true in food packaging. Food packaging should not only ensure the hygiene of food, but also ensure the safety of food, but also attract consumers during the display and make them easy to get. Taking chocolate as an example, through the improvement of its packaging structure, a green package integrated with transportation, display and sales is designed.
Keywords: packaging design; Packaging structure; Food packaging; Integration of transportation, exhibition and sales; Green packaging
设计背景
包装技术随着时间的推移，社会的进步，科技的发展变得越发的成熟。使得越来越多的人关注点不再仅限于内装物，优良的外包装也同样能够体现或者提高该产品的价值，从而促进销售。现在的网店多如牛毛，随之而兴起的物流行业高速发展，从而使得包装技术的要求进一步的扩大和严格，使得人们对运输和展销一体化的设计更加的关注，这种包装方式在国外被称为直接上架的包装（Shelf Ready Packaging），简称 SRP。这种包装结合了运输、展示、销售，组成三位一体，是现在包装发展的潮流。
以上是毕业论文文献综述，课题毕业论文、任务书、外文翻译、程序设计、图纸设计等资料可联系客服协助查找。
